12 October 2014

 

Pirate Joe's

There are no Trader Joe's in Canada. But there is a Pirate Joe's:


"Pirate Joe’s isn’t technically engaging in piracy. The stock isn’t stolen (Hallatt pays retail to Trader Joe’s for all his stock), counterfeit (Hallatt’s products are advertised as Trader Joe’s products, and are in fact Trader Joe’s products), nor technically smuggled (Hallatt declares his haul at customs, and he doesn’t stock alcohol -- which is especially regulated). But Pirate Joe’s is dealing in a grey market, or the trade of a product outside of its official, authorized distribution channel. Authorized goods are white market, illegal goods are black market; grey market goods are somewhere in between."

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